Italian candy giant Ferrero plans to launch its first new flavor variety of Nutella next year, right from the Chicago area, the Chicago Tribune reported. Nutella Peanut was developed by Ferrero’s food scientists and will be made exclusively at the company’s factory in suburban Franklin Park.

“We think it’s going to be big,” Seth Gonzalez, senior director of marketing for Nutella, told the newspaper. “We do plan on it becoming a significant part of the portfolio going forward, and so we hope that consumers will get behind it and come try it out.”

The plant — which also makes peanut-packed Baby Ruth and Butterfinger candy bars — is being retooled to add the first Nutella production line in the U.S. by January, the newspaper stated.

Expected to be in stores in April, Nutella Peanut will retain the distinctive flavor of the original spread, Gonzalez said. “We didn’t want it to be another peanut butter. There’s a reason why cocoa is still connected as a peanut-and-cocoa formula, instead of just peanuts. It’s more afternoon snacking than lunch, for example.”

Last fall, Nutella, first launched in 1964, unveiled a vegan edition (Nutella Vegana) in Italy and other European countries.

Supermarkets in Italy are now stocking a new Nutella ice cream, launched in June by the confectionary superpower Ferrero.

The ice cream version of the popular hazelnut-chocolate spread follows the 60th anniversary of the introduction of Nutella, which first went on sale in Italy on April 20, 1964. Nowadays, half a million tons of Nutella are sold around the world each year.

“At Ferrero, we are always exploring new ways to surprise and delight our consumers, such as offering them the possibility to enjoy the unique taste of our beloved brands in the ice cream format,” a Ferrero spokesperson said. “We have chosen to start launching Nutella ice cream in selected European markets, where we have seen an opportunity for an additional Ferrero ice cream proposition. In the future, we aim to roll out this product to many more countries.”

Ferrero started as a pastry shop in 1946 in the town of Alba in the Piedmont region of Italy. Nutella was invented as a spreadable form of the original Giandujot, a sweet paste made from hazelnuts, sugar and a little bit of cocoa.